The Science of Selling
The Science of Selling podcast provides listeners with actionable sales strategies based on neuroscience and behavioral science that have been proven to radically increase sales. The host of the podcast is the CEO and Chief Sales trainer at Hoffeld Group, David Hoffeld. David is the author of the bestselling books, The Science of Selling and Sell More With Science. He is a sought after sales speaker and trainer who provides sales training to the most successful companies in the world. He's been featured in Fast Company, Fortune, US News and World Report, The Wall Street Journal, Forbes, Harvard Business Review, CBS Radio. Website: www.hoffeldgroup.com Contact: info@hoffeldgroup.com
The Science of Selling
Buyer First vs Seller First
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David Hoffeld
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Learn how modern selling is based on seller’s preferences, not the buyer’s and what you can do to make sure you serve buyers throughout the sale